There’s a large disconnect between energy and the American public. Most people think they understand energy, but when tested, they really don’t. 8 out of 10 Americans say energy is something they can understand, but when asked real questions, more than half couldn’t answer even 60% of the questions correctly. Most people knew that the […]
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Battery Energy Storage Systems (BESS) are becoming a powerful solution for U.S. commercial and industrial (C&I) facilities as facilities seek smarter energy management and resilience. Declining technology costs and supportive policies (like tax credits) have prompted an increase in BESS adoption, with analysts projecting the global C&I storage market to grow about 31% annually this […]
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A New Era of Agriculture: How Microgrids Are Powering Indoor Farms Farms are headed indoors, and with the move to a more controlled climate, comes the surge in energy demand. Controlled Environment Agriculture (CEA) is growing rapidly and is expected to surge to $377.6 billion by 2032. CEA and indoor vertical farming are making food […]
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Wind Power Recycling: What Happens After the Blades Break In the wake of increasingly intense storms, the conversation around wind energy has started to shift. While the public sees downed turbines and lost generation capacity, developers and operators are faced with another, quieter crisis, and that is managing the aftermath. What happens to thousands of […]
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The Case for Corporate-Funded Education in a Misinformation Era About every four years, large corporations work to adjust their framing to ensure their communications align with the prevailing political, regulatory, and economic landscape. While sustainability and circular economy initiatives generally have broad bipartisan support, the specific language and priorities can shift depending on the administration’s […]
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ESG: Too Resilient to Fail If you were wondering if ESGs are being phased out in this next era. It’s a no. Environmental, social, and governance (ESG) investing is here to stay. That’s because, beyond market demand, pleasing stakeholders, or feel-good marketing, ESGs, in practice, have proven to be incredibly valuable tools for identifying opportunities […]
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The Best Sustainability Initiatives Include Training For Employees A consensus has solidified around corporate ESG; it has officially become a tool for addressing business opportunities and identifying risks. ESG may evolve into another name over time, but the goals will remain (mostly) the same: future-proofing business efforts. 92% of CxOs believe their company can continue […]
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The Next Era of Environmental Marketing: Adapt, Reframe, and Build Resilience Several executive orders have dramatically shifted the nation’s environmental and energy policies. The halt of $300 billion in federal clean energy funding, withdrawal from the Paris Agreement, and declaration of a national energy emergency in favor of fossil fuel development have all created a […]
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How to support sustainable investing with Environmental Content Marketing Running a successful company that solves environmental issues requires a network of investors, staff, community leaders, policymakers, and marketers who have a working knowledge of the environmental problem the company is trying to help solve. Sustainable brands have an opportunity and a responsibility to add education […]
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Have you heard of the Carbon Border Adjustment Mechanism (CBAM)? The European Union is pushing ahead to reach net-zero emissions by 2050. It has agreed to introduce the first-of-its-kind Carbon Border Adjustment Mechanism (“CBAM”) from 1 October 2023. The article will explain the purpose and objectives of CBAM, which is to address the issue of […]
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